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The "Small-Small Business" ("SSB")... we use this term to include any 1-to-10-person small
business. It is not the same as the "SME" space, which one tends to
generally think of as "larger small businesses and up."
SSBs include an infinite
variety of niches. The "niche-space" is forever
expanding, with the number and variety of services and
products growing geometrically. And it is the SSB,
the real backbone of our economy, that
creates and fills those niches.
However, their budgets tend to be smaller. SBI! empowers you, the
professional Webmaster, to maximize your productivity and profit,
and deliver what SSBs need (i.e., success).. all within budget.
And that is why SBI! is the
perfect, best solution for the following kinds of clients/businesses...
Service businesses
These people offer a personal or professional service related to a niche. Use
SBI! to help them build a client base,
whether clients are local (ex., restoring valuable antique furniture) or
global (ex., assessing value of antiquarian books). (Or help them start a
completely new service business.)
Local Offline Businesses
Local small businesses, with local clients, are likely your "bread and butter."
They may not yet know it, but a Web site is a
must. Help them grow business locally and, in many
cases, to extend their market globally.
Infopreneurs/Information-Publishing
Now virtually anyone can publish what they know and love... and monetize it. Together
with a blend of affiliate programs and referral deals, AdSense
anchors the generation of extra thousands of dollars per month to
online, niche-oriented SBI! sites.
Use SBI! to get them started -- many people
prefer hands-on mentoring to self-learning -- there's an entire business opportunity
here for the enterprising Webmaster.
E-goods Creators/Sellers
A growing category, potential clients include...
- programmer with an idea for a needed niche-filling software
- entrepreneur with an e-book
- coach selling digital recordings of lectures and courses
- photographer with collections of e-photos (the e-photo sales market is booming!).
Anything can be digitized nowadays -- help SSBs to sell it by using SBI!.
Hard Goods Creators/Sellers
Small businesses and craftsmen that create/manufacture/retail their
own hard goods are excellent opportunities for Webmasters. They have little time or
inclination to build their own sites. Build an SBI! site that fits with their
theme, then put up (copy-and-paste HTML) their store and sell direct to monetize
all that nice, targeted traffic.
Sales and Rental Agents/Reps/Distributors
A huge opportunity for Webmasters. Agents and reps are often too busy selling,
and not that interested in building their own sites. Once their traffic builds,
they can sell or rent what they want, how they want, whether
they represent great products, either for sale (from medical equipment to ice
cream makers) and/or rent (from apartments to heavy equipment)? An SBI! site can boost sales by millions,
and their commissions by tens/hundreds of thousands of dollars (literally).
Existing Online Businesses/E-commerce Sites
Does your client already have an existing online business or e-commerce sites,
perhaps even designed by you? Leverage its value by building
an ongoing stream of free, targeted traffic... motivated, interested
buyers. Use SBI! as a traffic-funnel,
for a tiny fraction of the cost of the primary site. You'll be a hero to your
client... who'll spread the word.
Network Marketers/Multi-Level Marketers
Forget those spammy online lead-generators. Use SBI! to help your network marketing
clients
build their own unique sites that attract and PREsell warm leads to call
THEM all day long. No more cold calls and chasing family members! Your client and SBI!, and you, make a powerful business-building
team. Specialize in network marketing -- there's an entire business here, if this
is an area that interests you.
Home Business/Work-From-Home
Run a real business from home, full- or part-time. For example, the
stay-at-home spouse or retired person (or teenager!), even the "downsized"
(opportunity in disguise). No "biz opp" here -- this is real. Less of an opportunity for Webmasters, perhaps, as most
SOHOs are fairly self-reliant and can teach themselves SBI!... even starting
from a zero-knowledge base.
Affiliates
Show your clients how to add hundreds-to-thousands of dollars per month to their diversified
monetization plan, without having a product of their own -- no warehousing,
packaging, shipping, etc. And if they do sell a product of your own, simply
choose merchants that complement your client's product line.
Referrers/Finder
Another great "add-on" monetizer. This model is as classic as business itself...
get paid a referrer or finder's fee by an offline business for finding
a customer (or a "lead") for it. The Net, though, makes it far more
cost-effective. Once your client figures this one out, the sky's the limit
with possible referral deals and joint ventures.
Net Auction Sellers
Show your online auction clients how they can put eBay to work for them, instead of vice-versa. No more "slave to eBay." Instead, your client will use eBay as a supplemental
source of income... auctioning products that relate to their theme, but building
a larger, growing diversified business through you and SBI!. Especially
useful for local businesses or vendors that sell hard goods, and even for
service-sellers. And obviously, for those who want to start an online auction business.
Do you serve any of the above small business markets? If so,
give SBI! a try. Once you
do, you won't manage a "Small Small Business" client any other way.
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